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March 09, 2005

Pictures of Your Mama

Turns out the HP ad for color printers featuring the Kinks' "Picture Book" won an award for ad campaign of the year.

Posted by mnoferi at March 9, 2005 03:35 AM

Comments

Leave my mama out of this...

The Picture Book series is a very clever campaign demonstrating seamless technology. But I wouldn't necessarily think of it as superior in terms of product recognition; I'd have to think for a while before remembering that it was for HP.

With apologies to The Kinks, my vote for ad campaign of the year goes to GoDaddy.com. So what if that ad didn't come out last year. That spokeswoman was hot, the anti-FCC message was bold and the strategic placement of the emblazoned logo was brilliant.

Posted by: Serico at March 10, 2005 06:07 PM

i'm inclined to agree with you. mostly i like the ad because anything that gets the kinks to a wider audience in my book is a good thing. plus the song has the typical kinks vibe of "slightly cynical lyrics plus catchy tune" so that most people seeing the ad don't get the undercurrent. which is fun. musical elitism is fun.

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